• One system
One system
We build brand, content, and interface decisions inside one consistent system.

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( 00-01 ) • WHY NAFRU?
• One system
We build brand, content, and interface decisions inside one consistent system.

• Clear flows
We turn complex flows into clear, fast, and intuitive experiences.
• Conversion structure
We design offers and CTAs that move visitors toward the next step.
• Performance
Performance, content structure, and mobile behavior are handled together.
• Scalable architecture
New services, products, or campaign areas can be expanded without friction.

• Visible improvement
We work with a model that keeps post-launch improvements visible and actionable.
( 00-02 ) • OUR SAAS PRODUCTS
Live
EdTech · Student experience
An emoji-based student experience platform for educational institutions. It collects instant feedback and offers AI-assisted improvement suggestions.


Beta
FinTech · Market analysis
Brings market tracking, portfolio allocation, AI reports and signals into one workspace. Connects to exchange accounts with read-only keys only.


Beta
Productivity · Local-first workspace
Keeps notes, tasks, files and passwords in a single workspace. Data lives on your device first; note content is never sent to the server, and the password vault is encrypted.


Coming soon
Email infrastructure
An email platform built for campaigns and automations. It sends from your own domain and fits existing integrations through a Resend-compatible API.
Beta
Sales · Lead discovery
Finds businesses, analyzes their websites and ranks the leads worth contacting. No message is sent without your approval.

( 00-03 ) • REFERENCE WORKS
( 00-04 ) • SERVICES
*service-001*
We shape information architecture, page flow and technical foundation together.
*service-002*
We keep your content manageable, consistent and ready to grow.
*service-003*
We build interfaces for your brand's operations and product needs.
*service-004*
Semantic structure, speed and internal linking are handled inside one system.
( 00-05 ) • WORKING MODEL

Custom scope
NAFRU team Software development
Book a callStarting point
Project based
Start your project( 00-06 ) • FAQ
NAFRU is an Istanbul-based team that builds corporate websites, SaaS products and custom software. Strategy, design and development run in the same team, and we also build our own SaaS products.
Yes. EduMoodUp is live; Finbula, Context and NAFRU Scout are in beta, and NAFRU Email is in development. We apply the method we use in client projects to our own products first.
Pricing is project-based. The number of pages and languages, content management needs and custom functionality define the scope; we send a written proposal after a discovery call.
Yes. We cut the scope down to the first version that takes a payment, then build the multi-tenant architecture, subscriptions and billing, the admin panel and the marketing site in one team.
It depends on the project; most often TypeScript, React, Next.js, Astro, PostgreSQL and Cloudflare infrastructure.
The process is not limited to design. Interface, content structure and implementation are handled together.
First we clarify the goal, current state and need. Then we define scope and execution rhythm.
Yes. We can analyze the current structure and define clear, actionable improvement steps.
We can develop projects in all languages. Starting with TR, EN and DE, we can build content and interface systems in any language you need. We manage multilingual structures within a single consistent model.
Depending on the need, we can continue technical improvement and content development.
It depends on scope, but a typical corporate website launches within 3–6 weeks.
We collect your feedback within the agreed revision rounds at each phase and apply them clearly and quickly.
Technology, education, e-commerce, service and product-focused brands. We focus on clarity of need rather than industry.
You will be in direct contact with your assigned project lead. No middle layers, clear and fast communication.
( 00-07 ) • BLOG

4 min read
The decision is not made by comparing features. It is made by where the part of the work that sets you apart from competitors sits.

4 min read
Scope comes from the assumption being tested, not from a feature list. Anything that does not serve that assumption waits for the second version.

4 min read
A separate page per service does more work than a single 'Our services' page, because people search for the service, not the company.
( 00-08 ) • CONTACT
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